Users will soon have a fresh option that enables them to lessen the volume of AI-created media appearing in their streams. This initiative comes as the company announced that it currently hosts more than 1 bn content made with AI.
Testing and Rollout
The update is in a pilot phase over the next few weeks before a full-scale launch. This advancement comes amid a rise in AI content, driven by emerging video-generation tools.
AI Content on Other Platforms
Recent reports that nearly one in 10 of the most rapidly expanding content creators on another major platform exclusively feature clips produced artificially. A significant portion of this content is deemed “AI slop”, a label for substandard, bulk-generated content that is frequently illogical or bizarre.
“We know from our community that a lot of users enjoy content created using AI tools, from computer-generated images to educational videos, and we want to offer the community the option to adjust the amount of that, based on their own preferences,” commented a company executive.
AI on the Platform
TikTok disclosed that there are presently 1.3 billion videos on its network labeled as AI-generated. Overall, in excess of 100 mn pieces of content are uploaded to the app daily, making AI content a relatively small percentage of its overall inventory.
Customizing Your Feed
Members will be able to limit or boost the amount of AI-generated videos they view by opening the content preference setting in the app and choosing “AI-generated content”. Further subjects that currently be modified under the tool include current affairs, clothing, cosmetics, and choreography.
Platform Guidelines
TikTok’s guidelines mandate content makers to label lifelike AI-generated content, and it prohibits malicious deepfakes of well-known individuals or critical incidents. Any authentic-looking AI-generated clip that is not labeled can be taken down under its terms of service.
In addition, the app will henceforth add an AI-generated tag to content produced via its built-in AI features, or flagged by an cross-platform project for identifying content made by AI. This action is aimed to deter users from trying to bypass the tagging system.
Responsible AI Funding
The platform is furthermore introducing a two million dollar AI literacy fund for professionals and groups to produce educational content about ethical AI use. This program will support non-profit groups specializing in training programming and robotics.
Moderation Strategy
TikTok has justified its content review process, during controversy over intentions to lay off a large number of safety staff in the United Kingdom. The company is expected to reduce a significant number of roles in its user protection department in its British office, with worker representatives and internet security professionals raising concerns that people are being substituted by machine-led review.
A company official explained that people-led review would continue to be important, but artificial intelligence can protect employees by removing the most graphic content before it has to be seen by humans. The company reported a 76% decrease in disturbing and violent content handled by safety staff over the last 12 months due to intervention by its automated systems.
We believe it is crucial to integrate staff and AI to keep the platform safe,” the official commented. “We’ll have people as involved in the system, but we further consider it’s highly necessary to reduce exposure to dangerous material as rapidly, which is why a extensive automated help is really helping us process content quickly.”
